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Building Trust

It is in the best interests of both the industry and the consumer to work for change - change that will restore trust.
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The following are some eye-opening facts related to hearing loss and treatment:

  1. More than 3 Million Canadians have Hearing Loss
  2. Only 20% of People with Hearing Loss Purchase Hearing Aids
  3. Only 50% of Hearing Aid Wearers Report Satisfaction
  4. Adherence to Best Practices can increase Satisfaction to over 80%
  5. Approximately 75% of Hearing Clinics are not truly Manufacturer Independent

The above statistics provide evidence of the many issues facing the Canadian hearing aid marketplace.  

Let's take a closer look at these numbers.  When we combine the first three statistics a disturbing truth emerges:

  • "Out of more than 3 million Canadians with hearing loss, 90% either choose not to purchase hearing aids or are not satisfied with their hearing aids"

When we combine the last three statistics, stated above, another equally sobering truth emerges:

  • "The potential of the hearing aid industry to dramatically improve outcomes through improved clinical services is staggering"
Read: Industry Challenges >> Delivering Quality
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